One Feature, Three Apps: How Three Companies Use In-App Video to Capture Attention

by Amanda Sternklar | Mar 28, 2022 | app features

Harnessing the power of video has become an essential component of any good marketing strategy. This is especially true for companies with a mobile app, where quality video content isn’t just appreciated, it’s expected. Look no further than the rise of TikTok to see...

8 Must-Have Features for Mobile Real Estate Apps

by Amanda Sternklar | Feb 21, 2022 | app features, real estate

Following the outbreak of COVID-19, many people made the decision to abandon cities for more suburban refuge, resulting in a massive homebuying boom. The demand for houses was higher than ever, but the home buying process was also more difficult. Who wants to attend a...

How to Build Your Real Estate Brand with a Mobile App

by Julia Benben | Feb 14, 2022 | app features, build engagement, building community, consumer marketing, customer testimonials

What’s the first thing that comes to mind when you hear “real estate app”? You probably thought “Zillow” immediately, but mobile real estate apps can do a lot more for realtors than simply showcase properties. Take Capri Truvillion, a Dallas-based realtor and...

Providing Continuing Education Through a Mobile App

by Julia Benben | Nov 17, 2021 | app features

Ninety-three percent of employees said that well-planned employee training programs positively affect their level of engagement. (Axonify) As an employer, it’s important to understand the needs and wants of your employees. When job searching, people often expect...

Promote Diversity and Inclusion in Your Association with a Mobile App

by Julia Benben | Oct 18, 2021 | app features, build engagement, building community

Why is promoting diversity and inclusion important?  Businesses and associations alike are finding that promoting diversity and inclusion within their respective organizations is more important than ever before. With so many member-based organizations to choose from,...

Create, Launch and Manage an Event with a Mobile App

by Julia Benben | Oct 12, 2021 | app features, build engagement, building community, membership-based associations

Why should associations consider events as a retention tool? According to the McKinley Association Viewpoint whitepaper recently released, 2021 has seen a 51 percent decrease in membership retention. This stark number is a reminder that member-based associations need...